Purpose first.
We don't want to add more stuff to your life just for the sake of it. A Purple Wave product should solve something, simplify something, or make something noticeably better.
Purple Wave creates products that make everyday routines simpler, smarter and a little more enjoyable — starting with the way you blend.
Our storyPurple Wave is built around a simple idea: products should earn their place in your life. We look for everyday problems, rethink the usual solution, and focus on products that combine functionality with design you'll actually want to use.
We don't want to add more stuff to your life just for the sake of it. A Purple Wave product should solve something, simplify something, or make something noticeably better.
Good functionality shouldn't come wrapped in something ugly. We care about how our products feel, look and fit naturally into your everyday life.
The first version doesn't have to be the last. We listen, learn and keep searching for ways to make what we offer better.
Blendit takes the traditional blender and makes it fit modern life. Compact, rechargeable and made for blending wherever the day takes you — without turning a simple smoothie into a kitchen operation.
We're not interested in making products just because we can. We're interested in making the ones you'll actually keep using.